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Market entry strategy

Market entry strategy

The challenge of entering a new market is to take decisions that will render benefits permanent and contribute to your long term objectives, such as sustainable growth, reasonable benefits on your investments and continuity of your company. Before entering a new market it is important to analyse all the alternatives before deciding what the optimal strategy within the investment possibilities of your company will be. Activa IBS&D supported several SME’s entering in new markets. We have a hands on approach based on smart analyses methods and common sense strategy development adapted to the needs and requirements of SME’s.